Red Hot Labs needed a home run with its first mobile entry on the iStore. Their freshman outing was the wildly un-Politically Correct mobile collectible card game, Inappropriate. Usability and control were of paramount importance, so the user interface leaned more on design than art (as it sometimes has to when your game is almost all UI). This meant special consideration had to made for everything from hand placement to card sizes (after rigorous A/B testing).
In the end the work was stylized, highly competitive, and made Red Hot Labs supremely confident as they optioned the game off to publishers.
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Genre: puzzle, social game
Platform: Mobile / Tablet
Duties: conceptualization, user experience, user interface, wireframing, iconography, asset creation
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